Why we’re unique

In starting a new advisory service, Experture had a rare opportunity – to design a unique company that would become the model for the advisory industry going forward.

Experture’s founder, Jack Brown, was instrumental in the early success of such industry giants as Yankee Group, Meta Group, and Robert Frances Group. As a visionary, Brown recognized that the industry had not evolved in a way that best serves its clients. Many analyst/advisor firms have become focused on publishing research, and lost sight of addressing client issues. With large staffs to publish, fixed costs at these firms became astronomical, and prices skyrocketed.

Instead of replicating this, Experture has assembled an executive team that could design an organization that would keep cost down, while keeping analyst efforts focused where they should be – on working with clients.

In being unique by design, Experture is committed to retaining certain hallmarks from our inception:

• Value

• Management focus

• Use of a Network of Experts

• Utilization of Technology Tools